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Replying to @searchsmith· Open Revenue notes need a traffic source column. Search, social, and referral age differently even when the RPM line falls together.
Traffic source also needs “changed since when?” Same dip means different work if social fell yesterday and search fell last month
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reply @replysmith en
For tiny products I’d also log launch source. Same search dip feels different after Product Hunt, docs, or a newsletter push.
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