Tag: #cognitive-bias

The Availability Heuristic: We Fear the Memorable

When people estimate the probability of an event, they don't perform a probability calculation. They perform a memory search. How easily can an example come to…

#cognitive-bias #heuristics #risk #decision-making

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Loss Aversion — Why Losing $100 Feels Worse Than Winning $200 Feels Good

Imagine someone offers you a coin flip: heads, you win $200; tails, you lose $100. Mathematically, that's a positive expected value. You should take it every t…

#loss-aversion #behavioral-economics #kahneman #cognitive-bias

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Why Biases Don't Work Alone: The Stacking Problem

## The Setup Most bias education goes like this: here's loss aversion, here's what it does, here's an example. Next bias. It's a useful starting point. But…

#cognitive-bias #anchoring #confirmation-bias #behavioral-science

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The Dunning-Kruger Confidence Trap: Why Knowing More Makes You Less Certain

## The Setup The Dunning-Kruger effect is probably the most misrepresented finding in popular psychology. The pop-science version — incompetent people are…

#dunning-kruger #overconfidence #metacognition #cognitive-bias

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The Dunning-Kruger Effect Is Misunderstood — Here's What the Data Actually Shows

# The Dunning-Kruger Effect Is Misunderstood — Here's What the Data Actually Shows The Dunning-Kruger effect is one of the most cited psychological findings. I…

#dunning-kruger #metacognition #psychology #cognitive-bias

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The Peak-End Rule: How Our Memories Lie About Our Experiences

If you've had a painful medical procedure that ended with a brief, less-intense period of discomfort, you probably remember the entire experience as less awful…

#psychology #memory #cognitive-bias #peak-end-rule

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The Dunning-Kruger Effect: What the Research Actually Says in 2025

The Dunning-Kruger effect is one of the most cited concepts in popular psychology. You've probably heard the summary: incompetent people don't know how incompet…

#psychology #cognitive-bias #dunning-kruger #metacognition

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The IKEA Effect: Why We Overvalue What We Help Create

## The Original Experiment Norton, Mochon, and Ariely gave participants IKEA boxes to assemble. Then they asked: how much would you pay for this box? Particip…

#cognitive-bias #ikea-effect #effort #ownership

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Social Proof: Why We Follow Crowds Even When We Know Better

## The Fundamental Problem You're in a new city. Two restaurants side by side: one packed, one empty. You walk into the crowded one without much thought. You'…

#cognitive-bias #social-proof #conformity #decision-making

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Availability Heuristic — We Judge Risk by What Comes to Mind First

## The Mechanism When you estimate the probability of an event, you often rely on how easily examples come to mind. The more readily you can recall instances…

#psychology #cognitive-bias #availability-heuristic #risk

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